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How Magento store owners prepare for GRPR effects

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What is GDPR? GDPR stands for General Data Protection Regulation that aimed at improving personal data protection for European citizens and it has replaced previous regulations implemented over two decades ago. Although the regulations are based in Europe, it means that any businesses, from any regions, have been working with Europe customers will also be affected and need to change. Magento themselves have stated that you should probably remain GDPR compliant, even if your store isn’t based in the EU. How GDPR affects your Magento store? The fines on non-compliance might be up to €20 million, or 4% of your prior year’s worldwide annual revenue. So, here are some things you should pay attention: IP tracking and checking: It is the process of taking a visitor’s IP address and that IP address will be used to motivate other actions. It will relate to a visitor’s location, currency, or geographic preferences. When you want to set some rules for specific customers, change SKU o
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Why Magento 2 should be your next update?

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Magento is a leading ecommerce platform specially used for online stores. The reason web owners prefer Magento rather than other platforms is high performance, scalable solution, powerful functionality and a set of features added, very robust system at the base. We can summarize the benefits of Magento as follow: Easy to install platform Easy to add Plugins and layouts Flexible and scalable solutions Cost-effective Support more than 50 payment gateways Easy to add discount while checking out Magento prevents your websites from the problems related to compatibility cause it already optimized for all devices and platforms. It can be integrated with the third-party applications to allow users utilize all the options possible. Magento 2 is the higher updated version of Magento with more features added. This update will ensure that you can tailor this platform so as to integrate your back office processes to add new abilities to the platform. In details, what makes Magento
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Magento SEO tips: On-page Product Optimization guide

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There is a fact that web owners usually overlook to optimize SEO for Magento product pages. I found that a lot of merchants with a large catalog and use generic product descriptions and images provided by the manufacturer forget this aspect. Some of them are aware of this problem but they accept it, they may be lazy or don’t have time to care for the thing they usually consider as small one. So, in this post, you will find some tips on how to optimize SEO for each product page on your Magento website. Magento product name. How should it be? Short and descriptive. Most of the search engine will display up to 71 characters. The URL had better contain the name of the product or at least, the keyword to search that product, its category, and other related important information. Magento Product Metadata It will appear in search results so let’s try to make it short and concise. Magento Product description Try to avoid using the available product description from manu
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